A team of young talent has been brought together to relaunch the brand by establishing HTS74; a premium sneaker line and acknowledgement of Hi-Tec’s legacy.
The relaunch has been on its way for several years and now with the right team, the release date has finally arrived. By looking back into the archives – a true treasure chamber – the talented team has succeeded in creating the perfect balance between functional sports footwear and modern-day fashion sneakers.
The HTS74 collection is a two-dimensional collection, in which 43 years of experience with performance technology is combined with the original brand’s quintessential 1980’s and 1990’s fantastic upper patterns. Not positioned as another retrobrand, HTS74 assures to present modern and functional trainers.